Case study 2026

Boatanza USA

A Miami yacht-rental experience designed for discovery and fast booking.

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ScopeWordPress · Yacht Catalogue · Custom Booking · US Localisation
Year2026
ResultCustom yacht-booking experience

After launching Boatanza for the UAE market, the brand expanded into the United States and required a dedicated experience for Miami yacht charters. The new platform needed local pricing, destinations, booking expectations, vessel information, and customer communication tailored to the American market.

What we delivered

We developed a market-specific WordPress website with a custom yacht discovery and booking module. Visitors can search by destination and guest count, explore detailed vessel listings, review capacity, size, year, marina, and starting price, and move directly into an enquiry or booking conversation. The experience also presents add-ons, charter benefits, policies, and FAQs relevant to Miami customers.

The outcome

Boatanza USA gives the company a localised digital sales channel rather than a simple copy of its UAE website. The result is a clearer journey from fleet discovery to booking, supported by a scalable catalogue that can grow as more yachts and experiences are added.

From Miami search to yacht booking.

Booking

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